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The latest in Twitter scams hitting my inbox #becareful
Topic: Social MediaTags: TwittersocialscamsscampasswordfakeTwitter scams are now being more and more popular and in-your-face. This morning I have had two emails this morning telling me that a user has...
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Google+ Brand Pages are only as Social as you make them!
Topic: Social MediaTags: Google+Google PlusbrandpagessocialmediaMany brands in the past have fallen into PR disasters on social media by not being overly social. Brands are often on the receiving end...
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Pinterest launches new profiles but have they made a mistake?
Topic: Social MediaTags: Twittersocial mediasocialprofilesPinterestnewFacebookboardsThe Pinterest CEO Ben Silbermann, was recently talking at SXSW and mentioned the new changes coming to the profile...
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Social CRM 2012, Brussels – Are you really Social?
Topic: Social MediaTags: crmsocialdigital marketingconférenceStrategyAs we know that Social CRM is one of the hot topics at the moment, we decided to promote some of our partners’ events. This year,...
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Social Customer 2012, Paris – Où en êtes-vous avec le social ?
Topic: Social MediaTags: socialcustomercrmconférenceclientUne fois de plus, on ne rate pas une occasion de s’informer sur les innovations en termes de relation client et CRM. Participant et sponsor...
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Time (Well) Spent
Topic: Social MediaTags: usagetime spentsocial mediasocialmarketingmarketersemaileMarketer published an article last week saying that More time was spent on Social Media than Email Worldwide. The fact...
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Social Network Advertising: Where is the bang for your bucks?
Topic: Social MediaTags: TwittersocialreachnetworkmyspacemediaFacebookcomscoreadvertsadvertisingAs social media marketing budgets slowly rise where should you be investing?According to comScore,...
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Exhibition, Dummies....and the Art of Storytelling
Topic: Email Marketing Best PracticesTags: storytellingsocialSadowskyMarketing Week LiveLondonfilofaxLast week saw the SmartFocus team attend the Marketing Week Live tradeshow at Olympia in London....
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The Age of Personalization in WIRED
Topic: PersonalizationTags: personalizationWiredecommerceemailsocialWe all know why personalization plays such a fundamental role within email marketing services and the eCommerce landscape, but how...
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Roll Up, Roll Up, Read all About It! Facebook Launch 'Instant Articles'
Topic: Social MediaTags: socialsocial mediaFacebookinstant articlesWhen it comes to browsing the Internet, speed is a key factor. Determining whether users end up enlightened by what they’re reading…...
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What do Twitter Moments mean to businesses?
Topic: Social MediaTags: socialTwitterBusiness Described as “the most beneficial feature the service has added in a while” by Twitter CEO, Jack Dorsey, ‘Moments’ aims to deliver the very best of...
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Access the Content Multiverse™ through Social and Brand Engagement
The days are long gone when companies didn't need to personalize their marketing communication and they could still be successful. However, personalization in 2016 needs to go one step further. All...
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Access the Content Multiverse™ through Social and Brand Engagement
The days are long gone when companies didn't need to personalize their marketing communication and they could still be successful. However, personalization in 2016 needs to go one step further. All...
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How user generated content is helping brands succeed in today’s connected world
Attracting and keeping your customers’ attention is not easy. You need to identify the right audience at the right time, make the right offer, using the right content. It is a huge challenge that...
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How user generated content is helping brands succeed in today’s connected world
Attracting and keeping your customers’ attention is not easy. You need to identify the right audience at the right time, make the right offer, using the right content. It is a huge challenge that...
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Smart Content présenté en avant-première à nos clients français , au Royal...
Jeudi 13 octobre dernier, SmartFocus a organisé un after-work auquel a participé une quarantaine de clients pour échanger sur les nouvelles tendances liées au marketing de contenu sur les réseaux...
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Why combining social and brand content is the go-to marketing tactic for the...
The days are long gone when companies didn’t need to personalize their marketing communication and could still be successful. Irrespective of channel, all marketing communication needs to be connected...
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Why combining social and brand content is the go-to marketing tactic for the...
The days are long gone when companies didn’t need to personalize their marketing communication and could still be successful. Irrespective of channel, all marketing communication needs to be connected...
View Article